How-to Business™: From Idea to Asset

Service Description

This in-person, hands-on workshop is for entrepreneurs who are ready to go beyond the basics—and finally build a business that works for them. Whether you’ve already filed your LLC, launched your brand, or you're still refining your structure, this intensive workshop is designed to help you protect what you’ve built, monetize what you’ve created, and position your business as a true asset—not just a side hustle. 💡 New to business? If you're still in the earliest stages (naming your business, choosing a structure, or getting your EIN), we recommend beginning with our Phase 1 class: How-to Business™: Start Smart before attending this workshop. But it’s not required—we’ll meet you wherever you are on the journey. In This Workshop, You’ll Learn How To: ✅ Trademark your name, brand, or logo ✅ Understand copyrights & patents (what’s needed & when) ✅ Package your offer for longevity (not just quick cash) ✅ Turn services/products into protected assets ✅ Move from 'working in it' to owning it ✅ Avoid common mistakes that stall growth or cost you protection ✅ Build a business that’s scalable, recession-proof, and legacy-minded Who This Workshop Is For: ✔️ Business owners who are up and running ✔️ Entrepreneurs who want more than an LLC ✔️ Creatives ready to protect their ideas ✔️ Coaches, consultants, product-based and service-based founders ✔️ Anyone who’s asking: “Now that I’ve started… what’s next?” You’ll Walk Away With: 🧠 Clarity on what it takes to build an asset, not just a business 📄 Trademark and IP resources 🧾 Business audit tools to identify gaps and opportunities 🧩 A focused plan to strengthen and protect your business foundation Includes lunch and workbook